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Journal featured post. A corporate culture and workplace favorite.
Increase Book Sales with Strategic Marketing
Imagine writing a book and not knowing if anyone would even read it? Or worse, writing a book without knowing how to sell it or get readers to buy it. Would your manuscript languish on the virtual shelves of Amazon for years with not-so-kind reviews? No matter how much you love writing and reading, most people won't discover your work until you find a way to market it. This is why increasing your book sales becomes so essential. The good news is many self-published authors have been helping others improve their book sales by sharing best practices and strategies they used to do the same. Whether you're just starting out or ready to take your game up, these tips can help you expand your reach as an author — even if you write fiction instead of non-fiction.
By Matthew Angelo3 years ago in Journal
The Accident Response Team Promotional Vehicle: A Marketing Case Study in How to Stand Out in Our Noisy, Busy World Today. Top Story - December 2022.
Introduction As a strategic management consultant and professor, I can say that without a doubt, all companies - whether they are big or small, multinational or local, product or service-focused - struggle today more than ever with one thing: Gaining the attention of the people they want to become their customers. In an environment where we are constantly bombarded by stimuli, to the point where our senses can become overloaded with the sights and sounds of our modern, tech-enabled lives, marketing messages often get lost in all of the “noise.” Advertising and promotional efforts that are crucial to driving firms’ sales and revenues are often today simply lost in the milieu of our daily lives. And as such, whatever form of advertising media we are talking about, from TV commercials to social media ads to billboards and more, all of this paid promotion is easier than easier than ever for consumers to simply ignore - or to miss - with all the “noise” that is part of our very noise modern existence. This means that the marketing arms of all firms today are being challenged, more than ever before, with the task of getting potential customers to see them, to think about them, and yes, to buy from them. This also means that they must also worker harder than ever to justify all of the many dollars that go into their marketing, advertising, and promotional efforts.
By David Wyld3 years ago in Journal
Don’t Allow Negative People To Steal Your Dreams. Top Story - December 2022.
One of my favorite things I enjoy doing is helping other writers build their confidence. It’s amazing to see newer writers who are a bit shy and reluctant to share their writing at first succeed and develop into confident, talented writers.
By The Mouthy Renegade Writer3 years ago in Journal
The 6 Useful Benefits of CRM Platforms
Most business owners have heard of CRM platforms, but they may need to learn the full extent of their usefulness. This blog post will explore six benefits CRM platforms can offer businesses. From sales and marketing to customer service and support, a CRM platform can be an invaluable tool for businesses of all sizes.
By Muhammad Naveed3 years ago in Journal
How to Be Brave With Your Writing
One of my favorite aspects of being a writer is having the opportunity daily to share my truth. I am proud of who I am and proud of my beliefs. I am always hopeful about influencing change in the world. We need a better world for our children and future generations.
By The Mouthy Renegade Writer3 years ago in Journal
Be Your Own Self-Publisher! 7 Tips for Self-Publishing Authors
As the self-publishing revolution continues to multiply, authors recognize that going the independent route is their best chance of getting their work in front of readers. After all, traditional publishing houses are looking for ways to keep up with the digital world and make profits accordingly. With so many new writers signing on daily, breaking through the noise is nearly impossible. But, with the right tips and tricks, you can increase your chances of success beyond belief.
By Matthew Angelo3 years ago in Journal
How Local Business Can Benefits from Using Google Business Profile
According to a survey that was conducted not too long ago by Google, almost one quarter of mobile users who searched for a local business on their phone either called that business or went to that business the same day.
By Estalontech3 years ago in Journal
Top Basic Elements of Modern Web Design That Should Know
Web design can appear to be a bit like alchemy at times, especially to the ignorant. Beginners may often recognise the features of a high-quality website, but it is unusual for them to build the perfect potion from the start.
By James William3 years ago in Journal
The Hidden Benefits of Writing Daily
Writing every day is a noble pursuit. To keep your mind active, productive, and constructive throughout the day, it's common to write every day. Even though writing every day sounds like a prominent practice for many of us, writing regularly has hidden benefits that most don't take advantage of. Why should you write every day? Here are a few reasons why you should write every day:
By Matthew Angelo3 years ago in Journal
Ten Truths About What Life Is Like for Former U.S. Presidents
Ten Truths About What Life Is Like for Former U.S. Presidents The presidency of a country is one of the most difficult occupations there is. It might be more appropriate to argue that the presidency is the most demanding job there is. For the duration of his or her four-year mandate, the commander in chief is always on call. If he is successful, voters will reward him with another four-year term as president. Everything of vital importance crosses the desk of the American president every day: issues with military preparation, financial difficulties, social problems, public policy issues, and more. There is no minor choice. The workplace's constant demands have resulted in its employees aging to the point where it has become a meme. According to certain historians, American presidents age two years for every year they hold the office. In January 2009, Barack Obama famously took office. He was young and energetic. After eight years, the demands of his employment had significantly made his hair grey. When everything is said and done, what happens? Do former leaders now finally unwind and let their hair down? (Sorry, Barack. Or does the quick pace go on? This list is all about what former American presidents' daily lives are like after leaving office.
By Paul Smith3 years ago in Journal
